A World Class Team

Stefani Berkin is a multifaceted real estate professional and trusted resource to her agents and clients, with many years of experience and accomplishments. As President of R New York, one of NYC’s largest real estate brokerage companies, she leads a seasoned management team responsible for nearly 800 licensed agents and provides comprehensive guidance in every facet of the business. She currently has offices in New York, New Jersey, Connecticut, Westchester and Miami. Stefani is proud to be part of a company offering a 100% commission model that favors entrepreneurs, rewarding independent operators with the highest payout in the industry. She has additionally enjoyed a notable career as a top-producing agent who knows the ropes and heads up The Berkin Team at the firm, serving clients with the same passion, dedication and expertise. Stefani has appeared as an industry expert on Good Day NY, The Doctors, and Daily Mail and is a regularly featured guest on NBC’s The TODAY Show.

Also in her tenure, Stefani introduced a full real estate education curriculum in 2015 built around seminars from industry leaders and specialists to support agent needs. She facilitates team building and encourages a cohesive, collaborative work environment, and warm rapport amongst her agents. “We are a family-run business, and our agents are an extension of our family.” In that inclusive spirit, Stefani formed a partnership with Wounded Warriors as well, to fast-track veterans into second careers in real estate with R New York. She promotes the importance of doing business with the highest degree of ethics, professionalism and integrity, and believes that reputation and relationships are the keys to lasting success.

Combining her fortified background with a far-reaching market influence and network, Stefani has spearheaded R New York to $2+ billion in sales and worked tirelessly to lift the company to the top five largest residential brokerages in NYC. This forward-thinking, innovative and attentive leader aims to continuously disrupt the real estate industry and enhance the level of service and results for all involved. As President, Stefani recruits all new agents and seals strong partnerships with developers to secure listings for the firm. As a broker, she excels at marketing luxury properties to elite foreign buyers, demonstrating the complete discretion and personalized services they require to close transactions effectively. Representing high profile clients in banking, technology, media and entertainment, sports, and finance industries, Stefani sets herself apart in her unwavering protection and undivided attention to their needs. She is poised, powerful and connected; taking care of both the person and the process from start to finish.

Stefani’s interest in real estate has been lifelong. She got her license while in college, and after graduating with honors from the University of Michigan, joined the ranks of prominent brokerages like Douglas Elliman and The Modlin Group. Stefani currently sits on the Board of Directors of REBNY, The Real Estate Board of New York, and is an active member of NYRAC – New York Residential Agent Continuum. She is also a member of the Real Estate Divisions of YJP, UJA, AIPAC, and FIDF.

Residing on the Upper East Side with her two children, Stefani is an avid tennis player and enjoys dance, theater, fitness and fashion. She gives back to her community through mentorship programs and various philanthropic initiatives.

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For over 30 years, Richard Friedman has been involved with the financial and management side of real estate investments in the commercial and residential markets.

Always one to spot a good investment, Richie brought R New York to Manhattan in 2006.  That vision proved to be priceless to Richie and his cofounders of R New York as it is the fastest growing independent residential real estate firm in NYC to date.

Richie is no stranger to bringing new companies to the public eye. Since 1961, he has specialized in trading every initial public offering and secondary that comes to the market.

During the 1960s and ‘70s he wrote The New Issues column for Financial World Magazine and The Richie Report for the Daily Mirror.  He was a weekly contributor to articles for the financial section of the N.Y. Times and N.Y.  Post where his insight into the state of the initial public offering and secondary markets were highly valued.

Richie founded APMC Associates, followed by Tivone Ventures. His new partnership focuses on the public equity markets as well as private placements, bridge loans, PIPEs and a variety of other private investments.

Richie’s honesty and integrity along with his outstanding reputation in the new issue market have made him a legend on Wall Street.  His decades of financial and investment experience in equities and real estate add an unparalleled value to R New York.

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Bill joined R New York in 2016 as a broker, and then in 2022 as CFO. He is responsible for evaluating real estate investments and other growth opportunities for the company. Bill oversees the budget across all departments, and coordinates with executives to determine the viability and cost of various projects. Utilizing agent and employee feedback, he determines optimal strategies to ensure company growth in both the short and long term.

When it comes to managing a company’s monetary business, Bill brings well-rounded experience. After graduating Baruch College, Bill joined Tivone Ventures in 2012 as an equity analyst and prop trader. At Tivone, a boutique investment firm, he specializes in initial public offerings, secondary offerings, private placements, and venture capital. As Managing Partner since 2017, he has leveraged proven investing as well as market research in order to direct the company’s finances. A passionate golfer and tennis player, Bill lives on the Upper East side of Manhattan.

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Robert’s mission is to work hard and take care of every real estate client as if they are family. He is always engaged and hands-on throughout the entire process, making himself available at all times - even for matters beyond the scope of the transaction. Specializing in sales and rentals in Manhattan, Robert has worked in real estate since graduating from college, inspired by a deep passion for the business. “My approach to real estate involves listening to and educating clients each step of the way. This job goes way beyond merely showing homes; it involves being a market navigator, solutions provider, skilled negotiator, and advisor on the best deal and investment for a client’s needs. Whether you’re seeking a home or selling a special property, quality service and personal attention come first when you hire me.” A native New Yorker born and raised in Harrison, New York, Robert graduated Syracuse University’s Martin J. Whitman School of Management with a Bachelors of Science degree. Outside of real estate, he is an avid fitness enthusiast who has competed at high levels in both Mixed Martial Arts and Weight-Lifting. Dearest to his heart is working with the Special Olympics, giving time as a volunteer.

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Ephraim Setton joined R New York in 2016 as Executive Director of their Commercial Division.  His primary responsibilities include developing and implementing new products, business activities, and talent acquisition.

R New York’s unmatched commission model favors driven and motivated entrepreneurs, rewarding independent operators with the highest payout in the industry.  Agents are supported with the tools and resources to earn more and keep more.

Working with institutional, corporate and private clients, Ephraim has successfully completed transactions for millions of sf of space on their behalf.  His expertise includes landlord and tenant representation and investment sales that spans all asset classes: multifamily, retail, and office.

Ephraim graduated from Brooklyn College and Bank Street College with an MS in Leadership.  He volunteers in a local Big Brother Big Sister program and is an active committee member at the Magen David Community Center of Manhattan.

Prior to joining R New York, Mr. Setton worked at JTRE Holdings as Leasing and Acquisitions Director.  He is a member of the Real Estate Board of New York and Young Real Estate Professionals of New York.

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Tak Cheung is a real estate broker and investor who is focused on the Manhattan marketplace.  He is currently Director of Research at R New York.  Tak holds a bachelor’s degree from Harvard University and a JD from UCLA.  Tak worked as a banker on Wall Street and as an investor for hedge funds for several years before redirecting his investment knowledge and energy to the world of real estate.  He spent 18 years researching and analyzing public and private companies in the consumer, media and Internet space.  By applying his strong research and analytical skills to the field of residential real estate market, Tak is able to offer insightful value added analysis about the local property market.  His strong background in finance and investing will help owners and investors identify attractive real estate opportunities in Manhattan.  Tak is focused on offering unparalleled expertise, service and guidance to his clients.

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As a lifelong New Yorker, Lelia is passionate about helping clients navigate renting, buying, selling, or relocating here in New York. Investing in real estate is one of the most important decisions you can make, and Lelia is a real estate professional who will advise you in making the best decision. With a robust network of industry sources cultivated from prioritizing relationships, Lelia is a trusted and valuable resource to clients in achieving their real estate goals. She is dedicated to each client and emphasizes professional service to address individual needs, ensuring a smooth process in every transaction. Lelia's experience and knowledge of the market, her ability to find solutions and create opportunities, and her commitment to working in the client's best interests will ensure success for the client.

Lelia loves food and cooking and enjoys all the cultural diversity that New York is famous for by exploring its neighborhoods and discovering new restaurants.

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